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Why do most SEO strategies fail to deliver results?
There are a number of reasons why most SEO strategies fail to deliver results. It is essential to understand where these SEO strategies go wrong and be careful to steer away from their mistakes while implementing your SEO strategy.
One of the main reasons why SEO strategies go astray is the lack of long term perspective. During the planning stage, most strategists plan for quick results and short term goals to be achieved in a few months. Needless to say, clients too, demand instant results and performance as soon as the plan takes off, jeopardizing the sustainability of your rankings.
Your SEO strategy must comprise of SEO techniques that harmoniously work together to achieve a common goal. Random links, keyword assumptions and substandard content may attract temporary traffic to your site but will affect the credibility and value of your brand in the long run. An effective SEO strategy must balance short term and long term goals, ensuring steady and sustainable optimization that creates lasting value.
If you have a Website and are wondering if your SEO could improve or need an SEO audit, contact us for a free consultation. We will provide you a complimentary report about how your Website is doing from an SEO standpoint and what needs to be done to get it on track again.
Our SEO Audit software takes many factors into consideration but is roughly grading your site on a combination of On-Page and Off-Page SEO.
On-Page SEO is made up of the site and the individual pages. Off-Page accounts for links to your site, directory listing and other factors that are “separate “ from the Website being audited.
Tip: Most Search Engineers agree that a high result in Search Engines comes from a measurement factor of roughly 25% On Page and 75% Off- Page SEO